This training lends a unique perspective to my work: I’m not only interested in helping brands drive sales and loyalty, but I’m intent on helping them create products, services and experiences that help people thrive. And good news for brands: when your people thrive, so do your profits.

I design research that leads with empathetic curiosity, using High Quality Connections (HQC), affirmative interviewing and other positive psychology approaches to drive meaningful interactions with people and create respondent experiences that are engaging and joyful.

I'm drawn to roles and partnerships where customers, members and employees are viewed as long-term assets - not transactions - and where insight is used as a catalyst for better decisions, stronger experiences, and responsible growth.

If you're rethinking how to design for loyalty, engagement, and trust, and how to turn human understanding into outcomes that last, I'd love to explore what that could look like together.